Hotel Quinta da Serra - Hotel Bio
The nature of Madeira is our home
WEBSITE PRIVACY POLICYwww.hotelquintadaserra.com
IDENTIFICATION OF THE DATA CONTROLLER
- Name: Adoniaminta Unipessoal, Lda.
- Registered Office: Estrada do Chote, 4 | 9325-140 | Jardim da Serra | Madeira | Portugal
- Tax ID: 510579418
- Telephone: +351 291 640 120 (national landline call)
- Email: info@hotelquintadaserra.com
DUTY TO INFORM
The protection of personal data of natural persons is safeguarded in Portugal by Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (“GDPR”) and by Law no. 58/2019 of 8 August, which ensure the protection of natural persons with regard to the processing of personal data and the free movement of such data.
“Personal data” shall mean any information, of any nature and regardless of its medium, including sound and image, relating to an identified or identifiable natural person, and therefore does not cover data relating to legal persons.
An identifiable person is one who can be identified directly or indirectly, in particular by reference to an identification number or to one or more specific elements of their physical, physiological, mental, economic, cultural or social identity (for example, their name associated with their telephone number or email address).
By reading this Privacy Policy, the User is informed about the processing of their personal data carried out by Adoniaminta Unipessoal, Lda. through the website www.hotelquintadaserra.com.
PURPOSES OF PERSONAL DATA PROCESSING
The personal data we collect and process through the above-mentioned Website will be used solely for the following purposes:
a) Managing the contracting of services carried out through the Website, such as contact requests or reservation management;
b) Periodically sending communications with news related to the activity of Adoniaminta Unipessoal, Lda. and the sector in which it operates;
c) Anonymous and aggregated analysis of service usage, to identify User habits and trends, in order to improve the services offered and meet Users’ specific needs;
d) In the event of contracting, the data collected on this Website, together with other data obtained within the scope of the contractual relationship, will be used for human resources management, to ensure compliance with legal obligations and to provide employees with the means necessary to carry out their professional activity;
e) Compliance with national and international legal provisions, or execution of an order from the competent judicial authorities;
f) Compliance with legal obligations arising from applicable data protection legislation, as well as for the exercise of data subjects’ rights, particularly the defence of a right in judicial proceedings.
Adoniaminta Unipessoal, Lda. guarantees the confidentiality of all data provided. Notwithstanding the fact that Adoniaminta Unipessoal, Lda. collects and processes data securely and in a way that prevents loss or manipulation, using the most appropriate techniques for this purpose, it should be noted that the collection of data on open networks does not allow the circulation of personal data under conditions of absolute security, with the risk that such data may be accessed and used by unauthorised third parties.
Failure to provide the data marked as mandatory may make it impossible to respond to the data subject’s request.
LAWFUL BASIS FOR PERSONAL DATA PROCESSING
Adoniaminta Unipessoal, Lda. processes Users’ data:
1) when they have given their free, specific, informed and unambiguous consent for the processing of their personal data for certain purposes; and/or
2) when necessary for the performance of a contract to which the User is party, or for pre-contractual steps at the User’s request; and/or
3) to comply with legal obligations to which Adoniaminta Unipessoal, Lda. is subject; and/or
4) for the purposes of the legitimate interests pursued by Adoniaminta Unipessoal, Lda. or by third parties, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject requiring the protection of personal data.
The User guarantees that the information provided is true, accurate, complete and up to date, and is responsible for any damage or loss, direct or indirect, that may be caused as a result of a breach of this obligation.
If the data provided belongs to a third party, the User guarantees that they have informed such third party of the aspects contained in this document and obtained their authorisation to provide their data to Adoniaminta Unipessoal, Lda. for the purposes indicated.
DATA RETENTION PERIOD
Adoniaminta Unipessoal, Lda. only retains and processes your personal data for the period necessary or mandatory to fulfil the purposes described above, applying appropriate data retention criteria to each processing activity and in line with applicable legal and regulatory obligations.
Adoniaminta Unipessoal, Lda. keeps personal data in its systems in such a way that it is possible to identify data subjects in accordance with the following criteria:
- external service providers of Adoniaminta Unipessoal, Lda., acting as processors;
- national and international companies belonging to the same group as Adoniaminta Unipessoal, Lda.;
- authorities in general, administrations, entities and public bodies, both national and international;
- Adoniaminta Unipessoal, Lda
DATA DISCLOSURE
In addition to disclosures carried out in compliance with legal obligations, the personal data of the Data Subject may be accessed, in addition to Adoniaminta Unipessoal, Lda., by:
- external service providers of Adoniaminta Unipessoal, Lda., acting as processors;
- national and international companies belonging to the same group as Adoniaminta Unipessoal, Lda.;
- authorities in general, administrations, entities and public bodies, both national and international;
- Adoniaminta Unipessoal, Lda.
INTERNATIONAL DATA TRANSFERS
The personal data collected will be processed within the European Economic Area, with no international transfers of data to third countries or international organisations.
In the event of any processing of personal data outside the European Economic Area, this will only take place subject to the adoption of appropriate safeguards and the required level of protection, in accordance with personal data protection legislation.
INFORMATION SECURITY
Adoniaminta Unipessoal, Lda. has implemented appropriate technical and organisational security measures to ensure the security of personal data provided by the User, aiming to prevent its alteration, loss, processing and/or unauthorised access, taking into account the current state of technology, the nature of the data stored and the risks to which they are exposed.
Personal data is processed with the level of protection legally required to ensure its security and prevent its alteration, loss, processing or unauthorised access, taking into account the state of technology, and the User acknowledges and accepts that security measures on the Internet are not impregnable.
If Adoniaminta Unipessoal, Lda. subcontracts other entities to provide services involving the transfer of personal data, such entities will be required to adopt the necessary technical and organisational measures to protect personal data against destruction, loss, alteration, disclosure, unauthorised access or any other form of unlawful processing.
EXERCISE OF RIGHTS
In accordance with the provisions of the GDPR, the User may exercise their rights of access, rectification and, where applicable, restriction of processing, erasure, portability, objection and withdrawal of consent, under the terms of the GDPR, by making a written request through any of the following means, specifying the right or rights they wish to exercise:
- Email: info@hotelquintadaserra.com
- Postal address: Estrada do Chote, 4 | 9325-140 | Jardim da Serra | Madeira | Portugal
SUPERVISORY AUTHORITY
The User also has the right to lodge a complaint with the National Data Protection Commission regarding matters related to the exercise of their rights and the protection of their personal data, should they consider that their data protection rights have been violated.
THIRD-PARTY PAGES
The Website may contain advertising, links or other content that link or redirect to pages and services of suppliers, advertisers, affiliates, sponsors of Adoniaminta Unipessoal, Lda. and other third parties.
However, Adoniaminta Unipessoal, Lda. does not control the content or links that appear on such pages and is not responsible for the practices used by those pages or websites. Adoniaminta Unipessoal, Lda. advises Users to visit the privacy policy of such pages, as well as their terms and conditions.
Browsing or interacting on any other website, including those that have an external link to the Website, is subject to the terms and conditions of that website, and in no case shall Adoniaminta Unipessoal, Lda. be responsible for such access and use.
PROCESSING OF DATA CARRIED OUT BY THE COMPANY THAT DEVELOPS AND MANAGES THE WEBSITE AS AN INDEPENDENT DATA CONTROLLER
Without prejudice to the fact that the processing of data collected through the Website is the responsibility of Adoniaminta Unipessoal, Lda., as identified above in Section 1 of this Privacy Policy, we inform the User that MIRAIFUTURE PORTUGAL, LDA., with registered office at Buganvília Plaza 1, Quinta do Lago, 8153-013 Almancil and with Tax ID 515 139 092, may act, in specific situations, as a Data Controller, independently determining the purposes and means of processing.
This occurs, in particular, with regard to data processed to ensure the operation, maintenance and security of the booking engine.
In such situations, the User’s data will be processed in accordance with the information below:
- Purpose: to ensure the operation, security and continuous improvement of the Website;
- Legal basis: legitimate interest;
- Retention period: for the period strictly necessary to fulfil these purposes.
Mirai ensures that, even in these situations, it only processes the data strictly necessary, adopting appropriate technical and organisational measures to guarantee its security and confidentiality.
The User may exercise the rights referred to in Section 9 by making a written request through any of the following means, specifying the right or rights they wish to exercise:
- Email: portugal@mirai.com;
- Postal address: Buganvília Plaza 1, Quinta do Lago, 8153-013 Almancil
The rights set out in Section 10 may also be exercised.
CHANGES TO THE PRIVACY POLICY
In order to ensure that this document remains up to date, Adoniaminta Unipessoal, Lda. reserves the right to revise this Policy at any time it deems appropriate. Users are therefore advised to check this privacy policy regularly and/or each time they access the Website.
Updated on 30/04/2026.